Common questions about testing your pages and understanding your results. Each answer links to the full guide.
A/B testing
How do I run an A/B test?
How do I interpret my A/B test results?
Smart Traffic
What is Smart Traffic and how do I turn it on?
See What is Smart Traffic?, Getting Started with Smart Traffic, and Enabling Smart Traffic on Your Landing Pages. For common questions, see the Smart Traffic FAQ.
How do I read Smart Traffic reports?
Reporting and stats
Where do I see how my pages are performing?
See Using Page Overview to Review your Page Performance and Using the Reporting Tab to Understand your Page Performance.
How does Unbounce track page stats?
What is the difference between visitors and views?
Why am I seeing more conversions than leads?
Why do my Google Analytics and Unbounce numbers differ?
See Why Are My Google Analytics Stats and Unbounce Stats Showing Different Numbers?.
How do I track referral sources for my campaigns?
Leads and data
How do I get or export my leads?
See Getting Your Leads.
How do I delete leads?
See Deleting Your Leads.
How do I filter IP addresses or block spam?
See Filtering IP Addresses, Can I Use IP Filtering to Block Spam?, and Enabling Captcha for Your Unbounce Domain.
SEO
What is SEO and how do I manage it for my pages?
See What’s SEO and Why is it Important? and Hiding your Pages From Search Engines with Script Manager.