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  1. Documentation
  2. Testing & Reporting

Testing & Reporting

Learn about how to grow your conversions by incorporating useful testing features Smart Traffic, A/B Testing, viewing your leads, and reviewing data and insights about your landing pages.

Smart Traffic

  • What is Smart Traffic?
  • Getting Started with Smart Traffic
  • Enabling Smart Traffic on Your Landing Pages
  • Analyzing Reports from Smart Traffic
  • Smart Traffic FAQ

A/B Testing

  • How to Run an A/B Test
  • How to Interpret Your A/B Test Results

Optimizing Pages with Conversion Intelligence

  • Understanding Industry Benchmarks

Viewing Your Data

  • Enabling Captcha for Your Unbounce Domain
  • Getting Your Leads
  • Understanding the Conversion Rate Chart
  • External Conversion Tracking with Unbounce
  • Filtering IP Addresses
  • Deleting Your Leads

SEO Best Practices

  • What’s SEO and Why is it Important?
  • Hiding your Pages From Search Engines with Script Manager

Testing & Reporting FAQ

  • What Is the Difference Between Visitors and Views?
  • Why Am I Seeing More Conversions Than Leads?
  • How Does Unbounce Track Page Stats?
  • Why Are My Google Analytics Stats and Unbounce Stats Showing Different Numbers?
  • Can I Use IP Filtering to Block Spam?
  • How do I track referral sources for my campaigns? 

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