Classic Builder FAQ

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Common questions about building and editing landing pages in the Classic Builder. Each answer links to the full guide for the details.

Getting started

How do I create a landing page in the Classic Builder?

Start from a template or a blank page, then add and arrange elements on the canvas. See Creating a Page With the Classic Builder and Templates for the Builder.

Where do I find the main tools and panels?

The toolbar, properties panel, and Contents panel hold most of what you need. See Understanding the Classic Builder Interface and Using the Contents Panel in the Classic Builder.

Is there a checklist before I publish?

Yes. See the Classic Builder Pre-Launch Checklist to catch common issues before going live.

Forms

How do I add and edit a form?

Drag a form element onto the page, then add and configure fields in its settings. See Adding and Editing Forms in the Classic Builder.

Can I create more than one form on a page?

See Can I Create More Than One Form on a Page? and, for a stepped flow, Multi-Step Forms in the Classic Builder or Creating a Multi-Page Funnel/Form Using the Classic Builder.

How do I validate fields or change error messages?

You can add validation rules and customize the messages shown. See Setting Up Form Field Validation with Regular Expressions and Modifying Form Validation Error Messages in the Classic Builder.

How do I redirect visitors after they submit?

See Setting up a Redirect After Form Submissions.

Can I change the field layout or customize dropdown values?

You can switch between horizontal and vertical layouts, and use scripts for custom needs like remapping dropdown values or adding a country-code phone field. See Toggling Between Horizontal and Vertical Form Field Layouts, Custom Drop Down Field Values, and Phone Number Field With Country Code Dropdown List.

Text, fonts, and links

Can I use custom fonts?

You can use Google Fonts, Adobe Fonts, or your own @font-face kit. See Using Google Fonts in the Classic Builder, Using Adobe Fonts on Your Landing Page, and Using Custom Bespoke Fonts and @font-face in the Classic Builder.

What is Dynamic Text Replacement?

It swaps text on your page based on URL parameters, so your copy can match a visitor’s search term or ad. See Working with Dynamic Text Replacement in Classic Builder.

Buttons, lightboxes, and navigation

How do I add and style buttons?

See Adding and Editing Buttons in the Classic Builder. For special cases, see Adding Click to Call Buttons and Adding a File Download Button in the Classic Builder.

How do I add anchor links and smooth scrolling?

See Adding Anchor Links & Smooth Scrolling in the Classic Builder.

Design, images, and mobile

How do I work with sections, boxes, and grids?

See Adding and Editing Page Sections in the Classic Builder, Using Boxes in the Classic Builder, and Using Section Grids and the Snap-To-Grid Function.

How do I add images and videos?

See Adding Images in the Builder and Adding Videos to the Classic Builder.

Can I make my page responsive and edit the mobile view?

See Can I Make My Landing Page Fully Responsive? and How Do I Edit In Mobile View Without Changing the Desktop View in the Classic Builder?.

How do I fix white space or scrollbars on mobile?

See How Do I Remove White Spacing/Scrollbars On Mobile?.

Custom code, settings, and SEO

Can I add custom JavaScript, CSS, or HTML?

Yes. See Adding Custom JavaScript and CSS in the Classic Builder and Embedding Custom HTML or Widgets into Classic Builder.

How do I add a favicon or Open Graph metadata?

See Adding a Favicon in the Classic Builder and How to Add Open Graph Meta Data to Your Page.

How do I hide my page from search engines?

See Hiding Landing Page from Search Engines.

Common questions

What size should my landing page be?

See What Size Should My Landing Page Be?.

How do I revert to a previous version of my page?

See How Can I Revert Back to the Previous Version of My Page?.

What are Labs features?

See What are Labs Features?.

Why are links on my page wrapped in clkn/clkg?

This is Unbounce’s click tracking on your links. See Why Are Links on My Landing Page Wrapped in clkn/clkg?.